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Showcasing NUTRIGROW at CropTec

20 Jan 2026 · Events

Our team recently headed to The NEC for CropTec/LAMMA, joining forces with the Innovate UK Business Connect team to showcase NUTRIGROW, our grant-funded project dedicated to nutrient optimisation in UK cereals farming. It was a fantastic opportunity to share how we are driving sustainable change alongside our brilliant partners: AgAnalyst Ltd., the University of Lincoln, and the Nature Friendly Farming Network.

Will Rady standing in front of our UKRI stand
Will Rady standing in front of our UKRI stand

At the event

Together, we are bridging the gap between cutting-edge science, technology and real-life farming experience. By unlocking a deeper understanding of soil biogeochemistry, the NUTRIGROW project aims to improve crop performance through smarter insights, reducing reliance on chemical inputs to help farmers lower costs, and supporting nature-friendly farming practices that protect our agricultural landscapes for the future.

Beyond showcasing the project, a major highlight was attending the panel discussion, "Soil Health: Inspiring practices and future opportunities." Hearing the industry map out the future roadmap for soil health strongly reinforces our view that the sector is accelerating toward systems-based and data-driven approaches. We are thrilled to be at the forefront of this shift, turning complex science into practical solutions for farmers.

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